Skip to main content

Porsche Digital expands U.S. presence beyond Silicon Valley with new Atlanta office

Porsche Digital, the subsidiary of carmaker Porsche, is opening its second U.S. location, after launching its first in 2017 in Silicon Valley. The second North American office for this software and digital product-focused wing of Porsche will open in Atlanta, which is also the seat of Porsche’s North American cars business. Porsche Digital cited proximity to their auto business headquarters as one reason why they picked Atlanta, but also pointed to Atlanta’s “local tech talent” and “robust and constantly growing startup and tech sector” as key factors in its selection.

The need for a second office is specifically about serving the U.S. market, Porsche Digital notes and the company expects to have 45 employees total in the U.S. across both offices within the next year. The subsidiary overall has 120 employees worldwide, with offices in Berlin, Shanghai, and Tel Aviv as well as the U.S.

Porsche Digital does focus on creating software and digital products for the automaker’s customers, but it’s actually probably more valuable to its parent company as a sort of distributed tech talent scouting and business development arm of the company. Its offices definitely occupy global hotspots when it comes to startup tech companies, and having a permanent presence in this locations has got to come in handy when looking to attract engineering talent and potential acquisitions of complimentary early-stage companies.



from Startups – TechCrunch https://ift.tt/2KhVutI
Labels:

Comments

Post a Comment

Popular posts from this blog

Thousands of cryptocurrency projects are already dead

Two sites that are actively cataloging failed crypto projects, Coinopsy and DeadCoins , have found that over a 1,000 projects have failed so far in 2018. The projects range from true abandonware to outright scams and include BRIG , a scam by two “brothers,” Jack and Jay Brig, and Titanium , a project that ended in an SEC investigation. Obviously any new set of institutions must create their own sets of rules and that is exactly what is happening in the blockchain world. But when faced with the potential for massive token fundraising, bigger problems arise. While everyone expects startups to fail, the sheer amount of cash flooding these projects is a big problem. When a startup has too much fuel too quickly the resulting conflagration ends up consuming both the company and the founders and there is little help for the investors. These conflagrations happen everywhere are a global phenomenon. Scam and dead ICOs raised $1 billion in 2017 with 297 questionable startups in the mix. The
Post a Comment
Read more

Dance launches its e-bike subscription service in Berlin

German startup Dance is launching its subscription service in its hometown Berlin. For a flat monthly fee of €79 (around $93 at today’s exchange rate), users will get a custom-designed electric bike as well as access to an on-demand repair and maintenance service. Founded by the former founders of SoundCloud and Jimdo , the company managed to raise some significant funding before launching its service. BlueYard led the startup’s seed round while HV Capital (formerly known as HV Holtzbrinck Ventures) led Dance’s €15 million Series A round, which represented $17.7 million at the time. E-bike subscription service Dance closes $17.7M Series A, led by HV Holtzbrinck Ventures The reason why Dance needed so much capital is that the company has designed its own e-bike internally. Called the Dance One, it features an aluminum frame and weighs around 22kg (48.5lb). It has a single speed and it relies on its electric motor to help you go from 0 to 25kmph. And the best part is that you
Post a Comment
Read more